ABSTRACT
The human being does not separate emotion from cognition, even when using or buying a product. This is one of the reasons why product and interface designers started to consider the emotions and pleasures that a product can bring to the user as part of their creating process. So, words as feelings, emotions, experience, pleasure and beauty have become more relevant in usability and marketing research. Research in this field, however, is scarce and the efforts concentrate in the area of product design, with only a few studies in the field of graphic and digital design. The purpose of this paper is to contribute to fulfill this gap by identifying the different categories of experiences that design can provide.
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Index Terms
- Typology of the experiences
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