ABSTRACT
In this paper we describe the results of a controlled study of a social game, Magpies, which was built on the Facebook Online Social Network (OSN) and enhanced with contextual social information in the form of a variety of social network indices. Through comparison with a concurrent control trial using an identical game without the enhanced social information, it was shown that the additional contextual data increased the frequency of social activity between players engaged in the game. Despite this increase in activity, there was little increase in growth of the player-base when compared to the control condition. These findings corroborate previous work that showed how socio-contextual enhancement can increase performance on task-driven games, whilst also suggesting that it can increase activity and engagement when provided as context for non task-driven game environments.
- Biocca, F., Harms, C. & Burgoon, J. K. Toward a more robust theory and measure of social presence, Teleoper. Virtual Environ., MIT Press, 2003, 12, 456--480 Google ScholarDigital Library
- DiMicco, J. M., Pandolfo, A. & Bender, W. Influencing group participation with a shared display CSCW '04: Proceedings of the 2004 ACM conference on Computer supported cooperative work, 614--623 Google ScholarDigital Library
- Erickson, T. and Kellogg, W. A. (2000) Social translucence: an approach to designing systems that support social processes. ACM Trans. Comput.-Hum. Interact. 7, 1, 59--83. Google ScholarDigital Library
- Gjoka, M., Sirivianos, M., Markopoulou, A. & Yang, X. Poking facebook: characterization of osn applications WOSP '08: Proceedings of the first workshop on Online social networks, ACM, 2008, 31--36 Google ScholarDigital Library
- Kim, T., Chang, A., Holland, L. & Pentland, A. Meeting mediator: enhancing group collaboration using sociometric feedback CSCW, 2008, 457--466 Google ScholarDigital Library
- Kirman, B., Lawson, S., et al, S. Familiars --- Manipulating Social Networks with Mobile Gaming, Proceedings of Games Design and Technology Workshop and Conference (GDTW) 2008, LiverpoolGoogle Scholar
- Kluger, A.N. & DeNisi, A. (1996). The effects of feedback interventions on performance: a historical review, a meta-analysis and a preliminary feedback intervention theory. Psych. Bulletin, 119, 254--284Google ScholarCross Ref
- Madan, A. & Pentland, A. VibeFones: Socially Aware Mobile Phones 10th IEEE International Symposium on Wearable ComputersGoogle Scholar
- Martino. F., Baù, R., Spagnolli, A., Gamberini, L. (2009). Presence in the age of Social Networks: Augmenting Mediated Environments with Feedback on Group Activity. Virtual Reality, 13 (3) Google ScholarDigital Library
- Martino, F., Miotto, A., Davide, F. and Gamberini, L, Exploring Social Network Indices as Cues to Augment Communication, 1st International Workshop on Maps Based Interaction in Social Networks (MapISNet) 2007Google Scholar
- Nazir, A. Raza, S. & Chuah, C. Unveiling facebook: a measurement study of social network based applications IMC '08: Proceedings of the 8th ACM SIGCOMM conference on Internet measurement, ACM, 2008, 43--56 Google ScholarDigital Library
- Rogers, E. M., Diffusion of Innovations, 5th Edition, Free Press, 2003Google Scholar
- Steinkuehler, C. & Williams, D. Where Everybody Knows Your (Screen) Name: Online Games as "Third Places" J of Computer-Mediated Comm, 2006, 11Google Scholar
- Wasserman, S. & Faust, K. Social Network Analysis: Methods and Applications, New York: Cambridge University Press, 1994Google Scholar
Index Terms
- Improving social game engagement on facebook through enhanced socio-contextual information
Recommendations
Homophily and social influence among online casual game players
We examine homophily and social influence processes among online game players.Players tend not to initiate ties, unless there are other desirable properties.Players tend to have reciprocated ties.No strong homophily and social influence processes were ...
Social context in sentiment analysis: Formal definition, overview of current trends and framework for comparison
Highlights- We propose a definition of social context for sentiment analysis
- We provide a ...
AbstractSentiment analysis in social media is harder than in other types of text due to limitations such as abbreviations, jargon, and references to existing content or concepts. Nevertheless, social media provides more information beyond text,...
Building social capital with Facebook: Type of network, availability of other media, and social self-efficacy matter#
Highlights- Type of friends affects building social capital via Facebook and traditional media.
AbstractFindings about Facebook's effect on relationships are mixed, possibly due to lack of models that acknowledge differences across users, types of their friends, and use of competing media. To address this, we proposed and tested how ...
Comments