Nandini Bhardwaj
ABSTRACT
The purpose of this paper is to gain insights to improve effectiveness of an intervention. This is achieved by visualizing the flow of information through a social network constructed in order to motivate behavior change. Early adopters in this social network are identified by computing an F-score[2] for individuals, which corresponds to their influence within their communities. This influence decays with distance across the network. Thus, highly influential individuals in communities are identified. This information can potentially be used to improve the efficiency of this intervention.
- M. Newman. The structure and function of complex networks. SIAM review, 45(2):167--256, 2003.Google Scholar
Digital Library
- C. J. V. Rijsbergen. Information Retrieval. Butterworth-Heinemann, 1979. Google ScholarDigital Library
- E. M. Rogers. Diffusion of innovations (5. ed.). Free Press, 2003.Google Scholar
- S. V. Stehman. Selecting and interpreting measures of thematic classification accuracy. Remote Sensing of Environment, 62(1):77--89, 1997.Google Scholar
Index Terms
- Identification of highly influential individuals in a rural social network
Recommendations
Benefits and risks of LGBT social media use for sexual and gender minority individuals: An investigation of psychosocial mechanisms of LGBT social media use and well-being
AbstractThere has been a proliferation of lesbian, gay, bisexual, and transgender (LGBT) social media platforms and users over the past decade. Previous studies have reported mixed effects of social media use on well-being, but less is known ...
Highlights- LGBT social media use may involve both benefits and risks.
- Effects of LGBT ...
Increasing individuals' involvement and WOM intention on Social Networking Sites
Applying Technology Acceptance Model (TAM) and Elaboration Likelihood Model (ELM), we investigated the effects of content type (utilitarian vs. hedonic) on individuals' involvement and intention to subscribe/promote a company's SNS. An experiment was ...
Social media use, community participation and psychological well-being among individuals with serious mental illnesses
BackgroundLittle research exists on social media (e.g., Facebook, Twitter, etc.) use among individuals with serious mental illnesses (SMI). One particular question of interest is the extent to which online social media use is associated with these ...
Comments