ABSTRACT
In the Web2.0 Era, social media is playing a more and more important role in government affairs. This paper conducts a research based on 44 accounts opened by Hong Kong government on five social media platforms, including Facebook, Twitter, YouTube, SinaMicroblog and Blog. The authors identify fourteen observation contents of those accounts in order to give a general picture of the current situation of Hong Kong government social media application. Finally, give some suggestions to mainland China social media application practice.
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Index Terms
- Study on social media applications by government in Hong Kong
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