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Project pokerface: building a user-centered culture at scale

Published:27 April 2013Publication History

ABSTRACT

We describe a project ('Pokerface') we ran at Google to increase our collective focus on the user. It involved hundreds of Eng/PM across multiple locations. This immersion project allowed non-UX professionals to feel firsthand the delight and, and at times, pain of our users when using our products. It strengthened the bond between colleagues and users and called to attention issues that needed immediate action.

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References

  1. Granka, L., Larvie, P., Riegelsberger, J. Now You See It, Now You Don't: Ethnography and Selective Visibility in the Technology Sector, Being Seen: Paradoxes and Practices of (in)Visibility - Conference Proceedings of EPIC 2008, 253--266Google ScholarGoogle Scholar

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  1. Project pokerface: building a user-centered culture at scale

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    • Published in

      cover image ACM Conferences
      CHI EA '13: CHI '13 Extended Abstracts on Human Factors in Computing Systems
      April 2013
      3360 pages
      ISBN:9781450319522
      DOI:10.1145/2468356

      Copyright © 2013 Copyright is held by the owner/author(s)

      Permission to make digital or hard copies of part or all of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for third-party components of this work must be honored. For all other uses, contact the Owner/Author.

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      Association for Computing Machinery

      New York, NY, United States

      Publication History

      • Published: 27 April 2013

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      CHI EA '13 Paper Acceptance Rate630of1,963submissions,32%Overall Acceptance Rate6,164of23,696submissions,26%

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