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Selection and influence in cultural dynamics

Published: 16 June 2013 Publication History

Abstract

Human societies exhibit many forms of cultural diversity --- in the languages that are spoken, in the opinions and values that are held, and in many other dimensions. An active body of research in the mathematical social sciences has developed models for reasoning about the origins of this diversity, and about how it evolves over time.
One of the fundamental principles driving cultural diversity is the tension between two forces: influence and selection. Influencerefers to the tendency of people to become similar to those with whom they interact, whereas selection is the tendency of people to interact with those who are already more similar to them, and/or to be more receptive to influence from those who are similar. Both of these forces lead toward outcomes in which people end up interacting with others like themselves, but in different ways: influence tends to promote homogeneity, as people shift their behaviors to become alike, while selection tends to promote fragmentation, in which a society can split into multiple groups that have less and less interaction with each other. Research that offers qualitative analyses for issues such as consensus-building, political polarization, or social stratification can often be interpreted through the lens of this influence-selection tradeoff.
In order to study the joint effects of influence and selection more formally, we analyze a natural model built upon active lines of work in political opinion formation, cultural diversity, and language evolution. Our model posits an arbitrary graph structure describing which "types" of people can influence one another: this captures effects based on the fact that people are only influenced by sufficiently similar interaction partners. A continuum of individuals occupies the nodes of the graph, representing the division of types (such as opinions or languages) among a large population. Individuals, based on their interactions with others, can move between types in the graph. In a generalization of the model, we introduce another graph structure describing which types of people even so much as come in contact with each other. These restrictions on interaction patterns can significantly alter the dynamics of the process at the population level.
For the basic version of the model, in which all individuals come in contact with all others, we achieve an essentially complete characterization of (stable) equilibrium outcomes and prove convergence from all starting states: the main theorem states that stable equilibria are exactly those states in which the set of types with non-empty populations is an independent set. For the other extreme case, in which individuals only come in contact with others who have the potential to influence them, the underlying process is significantly more complicated; nevertheless, we achieve an analysis for certain graph structures.

Cited By

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  • (2019)Dynamics of Evolving Social GroupsACM Transactions on Economics and Computation10.1145/33559487:3(1-27)Online publication date: 24-Sep-2019
  • (2019)Learning Linear Influence Models in Social Networks from Transient Opinion DynamicsACM Transactions on the Web10.1145/334348313:3(1-33)Online publication date: 11-Nov-2019
  • (2016)Dynamics of Evolving Social GroupsProceedings of the 2016 ACM Conference on Economics and Computation10.1145/2940716.2940744(637-654)Online publication date: 21-Jul-2016
  • Show More Cited By

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  1. Selection and influence in cultural dynamics

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    cover image ACM Conferences
    EC '13: Proceedings of the fourteenth ACM conference on Electronic commerce
    June 2013
    924 pages
    ISBN:9781450319621
    DOI:10.1145/2492002
    Permission to make digital or hard copies of part or all of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for third-party components of this work must be honored. For all other uses, contact the Owner/Author.

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    New York, NY, United States

    Publication History

    Published: 16 June 2013

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    Author Tags

    1. opinion formation
    2. social networks

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    EC '13
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    EC '13: ACM Conference on Electronic Commerce
    June 16 - 20, 2013
    Pennsylvania, Philadelphia, USA

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    EC '13 Paper Acceptance Rate 72 of 223 submissions, 32%;
    Overall Acceptance Rate 664 of 2,389 submissions, 28%

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    The 25th ACM Conference on Economics and Computation
    July 7 - 11, 2025
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    Cited By

    View all
    • (2019)Dynamics of Evolving Social GroupsACM Transactions on Economics and Computation10.1145/33559487:3(1-27)Online publication date: 24-Sep-2019
    • (2019)Learning Linear Influence Models in Social Networks from Transient Opinion DynamicsACM Transactions on the Web10.1145/334348313:3(1-33)Online publication date: 11-Nov-2019
    • (2016)Dynamics of Evolving Social GroupsProceedings of the 2016 ACM Conference on Economics and Computation10.1145/2940716.2940744(637-654)Online publication date: 21-Jul-2016
    • (2016)Impact of context on social influence2016 24th Iranian Conference on Electrical Engineering (ICEE)10.1109/IranianCEE.2016.7585379(1-6)Online publication date: May-2016
    • (2015)Learning a Macroscopic Model of Cultural DynamicsProceedings of the 2015 IEEE International Conference on Data Mining (ICDM)10.1109/ICDM.2015.126(685-690)Online publication date: 14-Nov-2015
    • (2014)Modeling opinion dynamics in social networksProceedings of the 7th ACM international conference on Web search and data mining10.1145/2556195.2559896(403-412)Online publication date: 24-Feb-2014

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