ABSTRACT
Social media platforms have changed our lives and it is unimaginable to do without them nowadays. A large quantity of data is created that way every day; information gathered through data mining on the basis of this data is used for important decisions. The source of this social media mining has not been questioned abundantly enough in recent research.
This paper represents a case study on the influence of the business model and privacy settings behind a social media platform onto the results of data mining built upon the data of these services. The social media platforms focused upon in this case are Facebook (FB) and Twitter.
- G. Barbier and H. Liu. Data mining in social media, pages 327--352. Springer, 2011.Google Scholar
- M. Boanjak, E. Oliveira, J. Martins, E. Mendes Rodrigues, and L. Sarmento. Twitterecho: a distributed focused crawler to support open research with twitter data. In Proceedings of the 21st international conference companion on World Wide Web, pages 1233--1240. ACM. Google ScholarDigital Library
- S. Brooks. Does personal social media usage affect efficiency and well-being?, 2015.Google Scholar
- P. Burnap, R. Gibson, L. Sloan, R. Southern, and M. Williams. 140 characters to victory: Using twitter to predict the uk 2015 general election. arXiv preprint arXiv:1505.01511, 2015.Google Scholar
- F. Cheong and C. Cheong. Social media data mining: A social network analysis of tweets during the 2010--2011 australian floods. PACIS, 11:46--46, 2011.Google Scholar
- P. Domingos. Mining social networks for viral marketing. IEEE Intelligent Systems, 20(1):80--82, 2005.Google ScholarDigital Library
- M. Ellman and F. Germano. What do the papers sell? a model of advertising and media bias*. The Economic Journal, 119(537):680--704, 2009.Google ScholarCross Ref
- W. He, S. Zha, and L. Li. Social media competitive analysis and text mining: A case study in the pizza industry. International Journal of Information Management, 33(3):464--472, 2013.Google ScholarCross Ref
- D. Helbing and S. Balietti. From social data mining to forecasting socio-economic crises. The European Physical Journal-Special Topics, 195(1):3--68, 2011.Google ScholarCross Ref
- S. Humphries, K. Cowert, and C. Whelan. The utilization of communication technologies by study abroad participants. Communications of the IIMA, 6(1):5, 2006.Google Scholar
- F. Inc. Facebook reports first quarter 2015 results. Report, 2015.Google Scholar
- T. Inc. Twitter reports first quarter 2015 results; lowers full-year 2015 expectations. Report, 2015.Google Scholar
- A. M. Kaplan and M. Haenlein. Users of the world, unite! the challenges and opportunities of social media. Business Horizons, 53(1):59--68, 2010.Google ScholarCross Ref
- J. H. Kietzmann, K. Hermkens, I. P. McCarthy, and B. S. Silvestre. Social media? get serious! understanding the functional building blocks of social media. Business Horizons, 54(3):241--251, 2011.Google ScholarCross Ref
- S. Kumar, G. Barbier, M. A. Abbasi, and H. Liu. Tweettracker: An analysis tool for humanitarian and disaster relief. In ICWSM, 2011.Google Scholar
- S. Kumar, F. Morstatter, and H. Liu. Twitter data analytics. Springer, 2014. Google ScholarDigital Library
- C. D. Manning, P. Raghavan, and H. Schütze. Introduction to information retrieval. Cambridge university press Cambridge, 2009. Google ScholarDigital Library
- F. Morstatter, J. Pfeffer, H. Liu, and K. M. Carley. Is the sample good enough? comparing data from twitter's streaming api with twitter's firehose. arXiv preprint arXiv:1306.5204, 2013.Google Scholar
- F. Muller and F. Thiesing. Social networking apis for companies - an example of using the facebook api for companies. In Computational Aspects of Social Networks (CASoN), 2011 International Conference on, pages 120--123. IEEE.Google Scholar
- G. Osterberg. Update on the twitter archive at the library of congress. In Library of Congress, volume 4.Google Scholar
- D. Rinallo and S. Basuroy. Does advertising spending influence media coverage of the advertiser? Journal of Marketing, 73(6):33--46, 2009.Google ScholarCross Ref
- A. Stefanidis, A. Crooks, and J. Radzikowski. Harvesting ambient geospatial information from social media feeds. GeoJournal, 78(2):319--338, 2013.Google ScholarCross Ref
- E. A. Sultanik and C. Fink. Rapid geotagging and disambiguation of social media text via an indexed gazetteer. Proceedings of ISCRAM, 12:1--10, 2012.Google Scholar
- J. B. Walther and M. R. Parks. Cues filtered out, cues filtered in. Handbook of interpersonal communication, pages 529--563, 2002.Google Scholar
- J. Yin, A. Lampert, M. Cameron, B. Robinson, and R. Power. Using social media to enhance emergency situation awareness. IEEE Intelligent Systems, 27(6):52--59, 2012. Google ScholarDigital Library
- Y. Zou. Social Media Review: The Impact of Social on Brand-Consumer Relationships, pages 624--624. Springer, 2015.Google Scholar
Index Terms
- Social Media Mining: Impact of the Business Model and Privacy Settings
Recommendations
The Social Structuration of Six Major Social Media Platforms in the United Kingdom: Facebook, LinkedIn, Twitter, Instagram, Google+ and Pinterest
SMSociety '16: Proceedings of the 7th 2016 International Conference on Social Media & SocietySociological studies on the Internet have often examined digital inequalities. These studies show how Internet access, skills, uses and outcomes vary between different population segments. However, we know more about social inequalities in general ...
Radiation oncology and social media platforms --- Use, benefits, pitfalls
This article briefly describes the present status of the social media platform by radiation oncology societies and radiation oncology community. Potential of social media platforms for the propagation of scientific information is fairly underutilized by ...
Trends in Social Media Usage: An Investigation of its Growth in the Arab World
In the present era of Web 2.0 and Web 3.0, Social Networking Sites have given us means of providing real-time services. Recent years have brought a massive growth in the social networking phenomenon. The use of social media in the Arab World has been ...
Comments