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USSD: The Third Universal App

Published:01 December 2015Publication History

ABSTRACT

In this paper we argue for the use of Unstructured Supplementary Service Data (USSD) as a platform for universal cell phone applications. We examine over a decade of ICT4D research, analyzing how USSD can extend and complement current uses of IVR and SMS for data collection, messaging, information access, social networking and complex user initiated transactions. Based on these findings we identify situations when a mobile based project should consider using USSD with increasingly common third party gateways over other mediums. This analysis also motivates the design and implementation of an open source library for rapid development of USSD applications. Finally, we explore three USSD use cases, demonstrating how USSD opens up a design space not available with IVR or SMS.

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    • Published in

      cover image ACM Conferences
      DEV '15: Proceedings of the 2015 Annual Symposium on Computing for Development
      December 2015
      186 pages
      ISBN:9781450334907
      DOI:10.1145/2830629

      Copyright © 2015 ACM

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      Publication History

      • Published: 1 December 2015

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      DEV '15 Paper Acceptance Rate13of50submissions,26%Overall Acceptance Rate52of164submissions,32%

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