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The online auction market in China: a comparative study between Taobao and eBay

Published: 15 August 2005 Publication History

Abstract

The success of the online consumer-to-consumer auction is largely owing to the widely accepted online reputation system. In particular, studying the fast growing online auction markets in China, a country with the largest population in the world, will provide the important outcomes in revealing the trend of global electronic market. Encouraged by the previous research achievement on eBay's online reputation system, this paper is intended to report the research findings on the online auction market in China using the online reputation data collected from Taobao - a Chinese version of online auction marketplace. By comparing between the data from Taobao and eBay we found that the distribution of Chinese online traders' 6-month reputation scores is lognormal; both negative feedback rates and neutral feedback rates of Taobao's reputation data are also lognormally distributed -- the same as that of eBay -- These are the same as the reputation score distributions in eBay. However, the higher neutral scores in Taobao indicate the difference in the cultural aspect contrasting to that of eBay.

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  • (2017)Analysis on trust influencing factors and trust model from multiple perspectives of online AuctionOpen Physics10.1515/phys-2017-007115:1(613-619)Online publication date: 31-Oct-2017
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Published In

cover image ACM Other conferences
ICEC '05: Proceedings of the 7th international conference on Electronic commerce
August 2005
957 pages
ISBN:1595931120
DOI:10.1145/1089551
  • Conference Chairs:
  • Qi Li,
  • Ting-Peng Liang
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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Association for Computing Machinery

New York, NY, United States

Publication History

Published: 15 August 2005

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Author Tags

  1. consumer-to-consumer auction
  2. electronic commerce
  3. lognormal distribution
  4. market structure
  5. reputation

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Cited By

View all
  • (2023)Opportunities and Challenges in Relation to Big Data Analytics for the Shipping and Port IndustriesSmart Ports and Robotic Systems10.1007/978-3-031-25296-9_14(267-290)Online publication date: 3-Apr-2023
  • (2021)Online Fraud Victimization in China: A Case Study of Baidu TiebaVictims & Offenders10.1080/15564886.2020.183837216:3(343-362)Online publication date: 16-Feb-2021
  • (2017)Analysis on trust influencing factors and trust model from multiple perspectives of online AuctionOpen Physics10.1515/phys-2017-007115:1(613-619)Online publication date: 31-Oct-2017
  • (2016)Big dataInternational Journal of Information Management: The Journal for Information Professionals10.1016/j.ijinfomgt.2016.07.00936:6(1231-1247)Online publication date: 1-Dec-2016
  • (2015)Collusion detection in feedback-based reputation systems via temporal and social analysis2015 International Congress on Technology, Communication and Knowledge (ICTCK)10.1109/ICTCK.2015.7582689(318-324)Online publication date: Nov-2015
  • (2010)Spiral of hatredElectronic Commerce Research10.1007/s10660-010-9058-910:3-4(313-330)Online publication date: 1-Dec-2010
  • (2009)The Impact of Seller Reputation on the Performance of online salesACM SIGMIS Database: the DATABASE for Advances in Information Systems10.1145/1496930.149693540:1(12-19)Online publication date: 31-Jan-2009
  • (2009)Spiral of Hatred: Social Effects in Buyer-Seller Cross-Comments Left on Internet AuctionsTrust Management III10.1007/978-3-642-02056-8_1(1-14)Online publication date: 2009
  • (2008)E-Commerce in China: Culture and ChallengesThe China Information Technology Handbook10.1007/978-0-387-77743-6_22(1-19)Online publication date: 20-Aug-2008
  • (2007)A user experience study on C2C e-commerce localization in chinaProceedings of the 2nd international conference on Usability and internationalization10.5555/1783969.1784013(363-371)Online publication date: 22-Jul-2007

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