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Two-D or not Two-D: gender implications of visual cognition in electronic games

Published:14 March 2006Publication History

ABSTRACT

Are there repercussions from 3D graphics being used in the majority of current video games? This research investigates whether the use of 2D and 3D graphics in video games affect the extent of how attracted a male is to playing an electronic game versus how attracted a female is. Published research indicates males outperform women in 3D virtual environments; this research illustrates that gender has an influence on how attracted an individual is to an electronic game. Over the course of two weeks participants took part in a study to assess whether 2D and 3D video games attract females and males differently. A multimethod (quantitative and qualitative) research design was used analogous to that of Sedig et al. [2001]. Data collection included various measures and approaches for cross-validation. Results indicate that if an electronic game is to appeal to the majority of female players, the game should be 2D, easy, and fun; if the game is to appeal to the majority of male players, the game should be 3D, challenging, and fun.

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      cover image ACM Conferences
      I3D '06: Proceedings of the 2006 symposium on Interactive 3D graphics and games
      March 2006
      231 pages
      ISBN:159593295X
      DOI:10.1145/1111411

      Copyright © 2006 ACM

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      Publication History

      • Published: 14 March 2006

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