ABSTRACT
In order to help non-profits recruit volunteers with special-ized knowledge we propose LeadWise, a system that uses social media bots to recruit and guide contributions from ex-perts to assist non-profits in reaching their goals. We test the feasibility of using the system to recruit specialized vol-unteers for Wikipedia. We focus in particular on experts who can help Wikipedia in its objective of reducing the gen-der gap by covering more women in its articles. Results from our first pilot show that LeadWise was able to obtain a noteworthy number of expert participants in a two week period with limited requests to targeted specialists.
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